‘Show Me the Money!’: How this Sports Agent Helps A-Listers Like Venus Williams and Kevin Durant Turn Their Platforms Into Multi-Million Dollar Brand Deals

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January 24, 2025
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Cecil White, a top agent at WME, assists high-profile athletes such as Venus Williams and Kevin Durant in turning their platforms into lucrative brand deals by aligning their personal values with strategic partnerships.

‘Show Me the Money!’: How this Sports Agent Helps A-Listers Like Venus Williams and Kevin Durant Turn Their Platforms Into Multi-Million Dollar Brand Deals

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